Beijing based bicycle sharing company “ofo” launched its services in tie up with Paytm as their payment partner. As per ofo they already signed MoU with Pune Municipal Corporation (PMC) and Coimbatore City Municipal Corporation (CCMC), followed by an ongoing series of pilot launches of bicycle sharing services in 7 cities i.e. Indore, Ahmedabad, Bangalore, Delhi, Pune, Coimbatore, and Chennai.
It is world’s first station less bicycle-sharing platform operated via a mobile app, and the largest bicycle-sharing company in the world. In our earlier article we already provided about their plan to launch in India in 2018.
Till date, ofo has operations in more than 250 cities across 20 countries, with the usage by over 200 million global users with more than 6 billion efficient, convenient and green rides, growing by 32 million rides per day.
With this development, Mr. Rajarshi Sahai, Director of Public Policy & Communications, ofo said: “Through these localised launches we look forward to providing people with a taste of an ‘easy-to-use’ bicycle-sharing experience and educate them about various benefits associated with cycling. With overcrowded cities and unprecedented pollution levels, India is ripe for a cycling revolution and we wish to aid that by providing a healthier, quicker, and greener alternative to motor vehicles.”
Rajarshi further added, “Our bicycles are technology enabled and accessible via our app that supports more than 32 million daily rides. In India, we will be supported by the popular wallet Paytm to ensure seamless transactions for our users. Global quality standards ensure our bicycles are light, robust and a joy to ride.”
With the massive increase in urban mobility, pollution is one of the emerging as well as a major civic issue. With more and more Indian cities aspiring for smarter cities, government bodies are striving to reduce environmental impact, improve public transport and the overall quality of life.
ofo aims to support Indian cities in this mission by advancing the culture of bike sharing as a sustainable mode of local transportation with its hassle free dockless bicycling technology.
The aim for ofo is to be one of the preferred modes of transportation within Indian cities for first and last mile commute, contributing to lower carbon emissions and better health for commuters and city dwellers alike.
Mr. Kiran Vasireddy, COO – Paytm also said, “Building a sustainable low emission last-mile transportation system & addressing congestion issues is a key need in our country. We are excited to partner with ofo Bikes to power seamless mobile payments for its bike sharing service in India. Paytm is committed to building the best payments infrastructure in India & we are happy to bring the latest payment innovations in the public transportation domain. This partnership will make it a lot more convenient for citizens to access ofo’s short distance transportation solutions.”
Though the charges for per ride is not released till now, however, it is expected to be less or equivalent to $1 per ride or so. ofo’s services will surely change the urban mobility in India.Click here for reuse options!
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